Inhalt ausschließlich in Englischer Sprache


Our client, a retailer, had previously only had one supplier being able to meet the specifications and quality requirements for paté, but wanted to search the market for other suppliers. Initially, only 2 suppliers qualified to participate in the eAuction, whereof one was a new and unproven supplier. The new unproven supplier started the eAuction with a 4% lead.


  • 2 suppliers were pre-qualified for the eAuction based on a thorough RFP and product testing
  • Conducted a Cherry Picking eAuction as the buyer wanted to show the incumbent supplier the new competition in the market - and use this new market dynamics to reduce current price


  • 57 bids received in 49 minutes
  • Previous annual spend: €1.310.000 
  • €432000 saved = -33%